Last updated: June 28, 2026
HeadstartWP is a product and service operated by Fueled Digital Media, LLC (“Fueled,” “we,” “our,” or “us”). HeadstartWP was originally created by 10up, which joined forces with Fueled in 2023 as part of a broader agency merger and brand unification.
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit the HeadstartWP site, request the HeadstartWP setup guide or updates, or otherwise interact with our websites, products, and services (collectively, the “Services”).
By using the Services, you agree to the collection and use of information in accordance with this Privacy Policy.
Information We Collect
We collect information in the following ways:
Information You Provide to Us
We collect information that you voluntarily provide, including when you:
- Register for a plugin license key or updates
- Contact us through forms or email
- Subscribe to newsletters or marketing communications
- Participate in surveys or provide feedback
Depending on the interaction, information collected may include:
- Name
- Email address
- Company name
- Website URL
- Information about your intended use of our products
- Any additional information you choose to provide
Information Collected Automatically
When you visit the Services, certain information may be collected automatically, including:
- IP address
- Browser type and version
- Operating system
- Device identifiers
- Pages visited and actions taken on the site
- Referring URLs
- Approximate geographic location
- Session and usage data
We collect this information using cookies, analytics tools, server logs, and similar technologies.
If you install one of our plugins, it may periodically check for updates and transmit a registration key associated with your registration to verify it and deliver updates.
Analytics and Tracking Technologies
We use third-party analytics and marketing tools to better understand how visitors use our Services and to improve the experience.
Google Analytics
We use Google Analytics to collect information about website traffic and usage patterns. Google Analytics may collect information such as your IP address, browser type, device information, and interactions with the site.
Learn more about how Google uses data at: https://policies.google.com/technologies/partner-sites
You can opt out of Google Analytics by using the Google Analytics Opt-out Browser Add-on.
HubSpot
We use HubSpot for forms, customer relationship management, analytics, and marketing communications. HubSpot may use cookies and similar technologies to track interactions with the Services and help us understand engagement with our content.
Learn more about HubSpot’s privacy practices at: https://legal.hubspot.com/privacy-policy
Cookies
We use cookies and similar technologies to:
- Keep the website functioning properly
- Understand visitor behavior and website performance
- Improve the Services
- Measure marketing effectiveness
- Remember user preferences
Most browsers allow you to control cookies through browser settings. Disabling cookies may affect some functionality of the Services.
How We Use Information
We may use collected information to:
- Provide, maintain, and improve the Services
- Deliver updates and support related to our products
- Respond to inquiries and requests
- Contact you about a product you’ve registered for or expressed interest in — including to learn how you use it, help shape our product roadmap, and discuss how Fueled can help — where permitted and subject to your right to opt out
- Send administrative or product-related communications
- Send marketing communications where permitted by law
- Analyze usage trends and improve website performance
- Protect the security and integrity of the Services
- Comply with legal obligations
Legal Bases for Processing (EEA/UK)
If you are located in the European Economic Area or United Kingdom, we process personal information under one or more of the following legal bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate interests, including improving and securing our Services, understanding how our products are used, and communicating with people who have registered for or expressed interest in our products (you may object at any time)
Sharing of Information
We do not sell personal information.
We may share information with:
- Service providers and vendors that help operate the Services
- Analytics and marketing providers
- Professional advisors
- Law enforcement or regulatory authorities where required by law
- A successor entity in connection with a merger, acquisition, or sale of assets
We require service providers to handle information in a manner consistent with this Privacy Policy.
Data Retention
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to comply with legal obligations, resolve disputes, and enforce agreements.
Your Privacy Rights
Depending on your jurisdiction, you may have rights regarding your personal information, including the right to:
- Access personal information
- Correct inaccurate information
- Request deletion of information
- Object to certain processing
- Withdraw consent
- Request portability of your data
California residents may also have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).
To exercise applicable privacy rights, contact us using the information below.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence, including the United States.
Security
We use commercially reasonable administrative, technical, and organizational safeguards intended to protect personal information. However, no method of transmission or storage is completely secure.
Children’s Privacy
The Services are not directed to children under 13, and we do not knowingly collect personal information from children.
Third-Party Links
The Services may contain links to third-party websites or services. We are not responsible for the privacy practices or content of third-party sites.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Continued use of the Services after changes become effective constitutes acceptance of the updated Privacy Policy.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact:
Fueled Digital Media, LLC
234 5th Ave, FL 2
New York, NY 10001-7607
United States
[email protected]